We’re all familiar with hygge, the concept of heightening our cozy and comfy experience at home, which became omnipresent just as Covid-19 — and all its stay-at-home mandates — came to fruition. And now, as the pandemic is allowing room for more socialization, comes “friluftsliv,” the al fresco Norwegian sister concept that entails embracing outdoor life (regardless of the season).
Bartone Interiors/Lissa Gotwals Photography
Highlighting fresh air, nature and adventures galore, the idea of friluftsliv — pronounced “free-loves-liv” — literally means “open-air living” and is rooted in activity and spending time with loved ones. Need proof of its popularity? Just take a peek at the phrase’s Instagram hashtag, which has a whopping 1.2 million posts, and you’ll find families and friends around the world camping, kayaking, hiking, fishing, foraging and more.
What is the friluftsliv interior design trend?
Bartone Interiors/Lissa Gotwals Photography
When interlaced with interior design, friluftsliv aims to bring the outdoor experience into our indoor spaces. “Nature has a profound impact on our overall well-being, both physically and emotionally,” says Chapel Hill, North Carolina-based designer Kristin Bartone of Bartone Interiors. “By infusing natural elements into our interior spaces, we stay connected even when we are indoors. Designing this way helps reduce stress and increase environmental stewardship.”